Effective Date: Feb 2025
Website: www.lookingtoward.com
Contact Email: support@lookingtoward.com
1. Overview
This Privacy Policy explains how we collect, use, and protect your personal information when you visit or make a purchase from our website (the “Site”).
We respect your privacy and are committed to keeping your personal data secure and transparent about how we handle it.
2. Information We Collect
We collect information to provide you with a better shopping experience and to fulfill your orders. This includes:
(a) Device Information
When you browse the Site, we automatically collect:
- Information about your web browser, IP address, and time zone
- Cookies and other identifiers used to enable website functions
- Pages viewed, referring URLs, and on-site behavior (e.g., time spent, clicks)
How we collect it:
- Cookies: Small data files stored on your device for functionality and analytics.
- Log files: Record actions on the Site (IP address, browser type, timestamps).
- Pixels & tags: Used to understand website engagement and measure advertising effectiveness.
You can manage or disable cookies through your browser settings. Learn more at www.allaboutcookies.org.
(b) Order Information
When you make a purchase or attempt to do so, we collect:
- Name, billing and shipping address
- Email address and phone number
- Payment details (only limited data such as the last four digits of your card; we do not store or have access to your full payment information)
3. How We Use Your Information
We use your information to:
- Process and deliver your orders
- Communicate with you about your order or inquiries
- Detect potential fraud or security risks
- Improve our Site’s performance and shopping experience
- (With your consent) send product updates or promotional offers
We do not sell, rent, or lease your personal data to third parties.
4. Sharing Your Information
We only share data when necessary for the operation of our business or compliance with legal obligations.
Examples:
- Service providers such as payment processors, logistics, or analytics tools (e.g., Google Analytics, shipping carriers).
- Legal compliance with court orders, subpoenas, or requests from law enforcement.
- Advertising partners, but only if you have given consent to receive personalized ads.
You can learn how Google collects and uses data here: Google Privacy Policy.
You can opt out of Google Analytics tracking here: Google Analytics Opt-out.
5. Advertising & Analytics
We may use aggregated data for advertising and analytics to understand customer preferences.
If you prefer not to receive targeted advertising:
- Google Ads Settings: https://adssettings.google.com
- Facebook Ads Settings: https://www.facebook.com/settings/?tab=ads
- You can also use the Digital Advertising Alliance Opt-Out Tool.
We do not collect sensitive personal information or share identifiable data with advertisers without consent.
6. Data Retention
We retain your order information for business and legal purposes only as long as necessary.
You may request data deletion or correction by contacting us at support@lookingtoward.com.
7. Your Rights
Depending on your location (e.g., EU/UK residents), you may have the right to:
- Access, update, or delete your personal data
- Withdraw consent for data processing
- Request information on how your data is used
To exercise these rights, contact us at support@lookingtoward.com.
8. Data Transfers
If you are located outside the United States, your information may be processed in the United States or other jurisdictions.
We use industry-standard safeguards to protect your data during such transfers.
9. Security
We use secure socket layer (SSL) encryption and other safeguards to protect your personal data during transmission and storage.
However, no internet transmission is 100% secure; by using the Site, you acknowledge and accept this risk.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory updates.
The latest version will always be available on this page with a revised “Effective Date.”
11. Contact Us
If you have any questions, concerns, or complaints about this Privacy Policy or how your data is handled, please contact:
📧 Email: support@lookingtoward.com
🌐 Website: www.lookingtoward.com